To Konsise
Dear Mr. Tillman,
PREAMBLE
Your software offerings are simply not good enough for the accounting profession. You lost one yesterday and you lost one today!
Currently you only have half of one module, that you need. You lack the full range of necessary products that we have, and what you do have in half of a tax product is missing critical features. I would suggest a shoot out to see what you are missing and then maybe you will understand where you are in this market place.
The position that you find yourself in must really hurt, because with the sun-setting on the Caseware products you have a feeling of being left out while all the competitors in the accountants market are getting the sites transitioning from Caseware, but not to Konsise. You have missed the boat and its not coming back to fetch you!
UNDER YOUR LEADERSHIP
Under your leadership, Konsise has decided to take a dubious approach in its recent advertising campaigns. Apparently, your strategy for entering the accounting market involves defaming established competitors, lying about their features, instead of offering genuine value to your customers. Your excuse for this dubious marketing you have used under the guise of “standard marketing” are just not good enough and does not fit well in this market place bringing the ISV market place into disrepute.
You have broken advertising laws, breached your SARS ISV contract, which you know about—which takes your company into an existential area as SARS could and may cancel your ISV license with the click of a mouse. Of course this does not appear to bother you much because you carry on with the same nonsense. This is the sign of a desperate company!
You have used material from our website against our privacy policy to defame us with your false narrative lies. You should know that if you lie about your competitors, what lies are you telling your customers in order to get the sale and if they should learn about your behaviour what would your customers think!
Now, in your misguided attempt to penetrate the accountants' market, you resort to illegal comparative advertising—with incorrect comparisons and lies to fit your fake narrative. Your tactics are not just misleading; they are defamatory. You imply superiority without addressing the core functionalities accountants need. For instance, your website does not mention individual and trust tax return filings a clear indication that you don’t have that functionality. You are dead before you start in the accountants market.
YOUR OFFERINGS
Your company started with software that files VAT forms to SARS. Your website is full of self-congratulatory claims about your VAT system's integration with SARS. While this may seem impressive to those unfamiliar with the accounting profession, it's clear that a specialised VAT system is entirely unnecessary for the accounting profession as their clients do this work themselves. Any competent accounting software handles VAT calculations just fine, and SARS manages the VAT processing. So what does your system do better than any other system, loads the correspondence and determines compliance, not a chance! Vat processing is not big in the accountants market. I am sorry that you started on the wrong end.
Are you even aware of what accountants actually need, or is this just another corporate gimmick hastily repurposed for a market you barely understand?
Your high-priced solutions might fool corporate giants, but accountants need efficiency and precision and the ability to handle their clients in bulk.
YOUR ATTEMPT TO BUY ACCFIN
When you approached me with the intention of buying Accfin Software, you boasted about the money you made from corporate company's. Your style and ethos were far from what we value at Accfin, which is why I declined your attempt. Perhaps I should have been clearer: the accounting market is not impressed by unnecessary, overpriced systems which actuality don’t do much and guess what - the firms that have seen your system say, exactly the same thing. After we declined you started with your nonsense on the web and sending out defamatory emails, I wonder why!
FEATURES
There are critical areas for accounting professionals. Can your system even handle IT3Ts or IT3Ds or a Fica system, a must for secretarial practices which is a major requirement for accounting firms?
I was astounded to see your promotional video on company tax returns, featuring a wizard system. Professionals do not need hand-holding; they need speed and efficiency. Our one-screen approach outpaces your convoluted wizard system by a mile and works perfectly well, why should we change a system that works.
And where is your company secretarial system? Every company tax return now requires detailed shareholder information. Do you have this. Your attempt to develop one in a few months is ridiculous. This oversight further highlights your lack of understanding of the accounting profession's needs. Our Sky software can also generate organograms to an unlimited level, both ways and track and control beneficial ownership. Where is your system!
Oh yes there is a lot more! Let's talk about some additional critical features that your tax system sorely lacks. An accounting system needs to handle bulk email communications to clients efficiently (something not needed in a corporate environment as its mostly under one roof. With our integrated digital signature system, practitioners can automatically confirm their filings protecting them against risk. Imagine Filing all zero provisional tax returns with one click? We've got that covered too. Our user-definable filter system lets accountants create lists and processes in any way they want. E.g below a million, more than a million and groups together. You will be surprised at what we can do!
Accounting firms need to process tasks in bulk. Can your system generate 1,000 invoices in less than three minutes? Oh, and by the way, we have a full time recording system that manages an accounting firm’s biggest assets: work in progress and debtors. Where is yours!
We should also point out that we have not even mentioned a fraction of our features in this open letter.
Dear Mr Tillman, so you think it's just about a simple VAT system and some correspondence from SARS? It’s not! It’s about a comprehensive integrated back-office system for accountants that takes years to develop not 5 minutes. Why don’t you stick to your knitting and consider the predicament you have got your customers into. A SARs censure or even cancellation of your ISV licence would put you in a predicament.
CONCLUSION
Maybe in three years’ time, you’ll be where we are now if you are given the opportunity to continue. I wonder where we will be by then, the way we going we may even own the market place and maybe you'll have your compliance robot working by then with some of your ridiculous requests you made to SARS.
Mr. Tillman, your approach is not just flawed—it is laughably inadequate. Misleading advertising and defamation are not acceptable business practices. It is time you reconsider your tactics and align them with the ethical standards expected in our industry and in South Africa.
Accfin Software will continue to serve the accounting profession with integrity, offering solutions that are genuinely useful and efficient. I suggest you take a moment to reflect on the damage your current path may cause and make the necessary changes to your approach.
Sincerely,
Mark Silberman
PS
Currently, Konsise is in clear violation of clause 3.4.7 of the Independent Software Vendor Systems Interface Terms and Conditions" agreement which explicitly prohibits any infringement upon the intellectual property rights of SARS, its suppliers, or any other third parties. Konsise have broken this provision multiple times which in terms of clause 12.1 gives SARS the right to terminate the Konsise licence in an instant.
I wonder what Konsise's customers would say to this!
Dear Mr. Tillman,
PREAMBLE
Your software offerings are simply not good enough for the accounting profession. You lost one yesterday and you lost one today!
Currently you only have half of one module, that you need. You lack the full range of necessary products that we have, and what you do have in half of a tax product is missing critical features. I would suggest a shoot out to see what you are missing and then maybe you will understand where you are in this market place.
The position that you find yourself in must really hurt, because with the sun-setting on the Caseware products you have a feeling of being left out while all the competitors in the accountants market are getting the sites transitioning from Caseware, but not to Konsise. You have missed the boat and its not coming back to fetch you!
UNDER YOUR LEADERSHIP
Under your leadership, Konsise has decided to take a dubious approach in its recent advertising campaigns. Apparently, your strategy for entering the accounting market involves defaming established competitors, lying about their features, instead of offering genuine value to your customers. Your excuse for this dubious marketing you have used under the guise of “standard marketing” are just not good enough and does not fit well in this market place bringing the ISV market place into disrepute.
You have broken advertising laws, breached your SARS ISV contract, which you know about—which takes your company into an existential area as SARS could and may cancel your ISV license with the click of a mouse. Of course this does not appear to bother you much because you carry on with the same nonsense. This is the sign of a desperate company!
You have used material from our website against our privacy policy to defame us with your false narrative lies. You should know that if you lie about your competitors, what lies are you telling your customers in order to get the sale and if they should learn about your behaviour what would your customers think!
Now, in your misguided attempt to penetrate the accountants' market, you resort to illegal comparative advertising—with incorrect comparisons and lies to fit your fake narrative. Your tactics are not just misleading; they are defamatory. You imply superiority without addressing the core functionalities accountants need. For instance, your website does not mention individual and trust tax return filings a clear indication that you don’t have that functionality. You are dead before you start in the accountants market.
YOUR OFFERINGS
Your company started with software that files VAT forms to SARS. Your website is full of self-congratulatory claims about your VAT system's integration with SARS. While this may seem impressive to those unfamiliar with the accounting profession, it's clear that a specialised VAT system is entirely unnecessary for the accounting profession as their clients do this work themselves. Any competent accounting software handles VAT calculations just fine, and SARS manages the VAT processing. So what does your system do better than any other system, loads the correspondence and determines compliance, not a chance! Vat processing is not big in the accountants market. I am sorry that you started on the wrong end.
Are you even aware of what accountants actually need, or is this just another corporate gimmick hastily repurposed for a market you barely understand?
Your high-priced solutions might fool corporate giants, but accountants need efficiency and precision and the ability to handle their clients in bulk.
YOUR ATTEMPT TO BUY ACCFIN
When you approached me with the intention of buying Accfin Software, you boasted about the money you made from corporate company's. Your style and ethos were far from what we value at Accfin, which is why I declined your attempt. Perhaps I should have been clearer: the accounting market is not impressed by unnecessary, overpriced systems which actuality don’t do much and guess what - the firms that have seen your system say, exactly the same thing. After we declined you started with your nonsense on the web and sending out defamatory emails, I wonder why!
FEATURES
There are critical areas for accounting professionals. Can your system even handle IT3Ts or IT3Ds or a Fica system, a must for secretarial practices which is a major requirement for accounting firms?
I was astounded to see your promotional video on company tax returns, featuring a wizard system. Professionals do not need hand-holding; they need speed and efficiency. Our one-screen approach outpaces your convoluted wizard system by a mile and works perfectly well, why should we change a system that works.
And where is your company secretarial system? Every company tax return now requires detailed shareholder information. Do you have this. Your attempt to develop one in a few months is ridiculous. This oversight further highlights your lack of understanding of the accounting profession's needs. Our Sky software can also generate organograms to an unlimited level, both ways and track and control beneficial ownership. Where is your system!
Oh yes there is a lot more! Let's talk about some additional critical features that your tax system sorely lacks. An accounting system needs to handle bulk email communications to clients efficiently (something not needed in a corporate environment as its mostly under one roof. With our integrated digital signature system, practitioners can automatically confirm their filings protecting them against risk. Imagine Filing all zero provisional tax returns with one click? We've got that covered too. Our user-definable filter system lets accountants create lists and processes in any way they want. E.g below a million, more than a million and groups together. You will be surprised at what we can do!
Accounting firms need to process tasks in bulk. Can your system generate 1,000 invoices in less than three minutes? Oh, and by the way, we have a full time recording system that manages an accounting firm’s biggest assets: work in progress and debtors. Where is yours!
We should also point out that we have not even mentioned a fraction of our features in this open letter.
Dear Mr Tillman, so you think it's just about a simple VAT system and some correspondence from SARS? It’s not! It’s about a comprehensive integrated back-office system for accountants that takes years to develop not 5 minutes. Why don’t you stick to your knitting and consider the predicament you have got your customers into. A SARs censure or even cancellation of your ISV licence would put you in a predicament.
CONCLUSION
Maybe in three years’ time, you’ll be where we are now if you are given the opportunity to continue. I wonder where we will be by then, the way we going we may even own the market place and maybe you'll have your compliance robot working by then with some of your ridiculous requests you made to SARS.
Mr. Tillman, your approach is not just flawed—it is laughably inadequate. Misleading advertising and defamation are not acceptable business practices. It is time you reconsider your tactics and align them with the ethical standards expected in our industry and in South Africa.
Accfin Software will continue to serve the accounting profession with integrity, offering solutions that are genuinely useful and efficient. I suggest you take a moment to reflect on the damage your current path may cause and make the necessary changes to your approach.
Sincerely,
Mark Silberman
PS
Currently, Konsise is in clear violation of clause 3.4.7 of the Independent Software Vendor Systems Interface Terms and Conditions" agreement which explicitly prohibits any infringement upon the intellectual property rights of SARS, its suppliers, or any other third parties. Konsise have broken this provision multiple times which in terms of clause 12.1 gives SARS the right to terminate the Konsise licence in an instant.
I wonder what Konsise's customers would say to this!
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